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Home > Plugged In > Archives > 2008 > March > 19 > Entry
No muss, no fuss: ITunes sold with iPods and iPhones in the initial buy
You’ve got to give Apple credit. It’s using its head, and its iPod..
The computing and content company is talking with the major music companies about the possibility of selling its iPod with unlimited access to its iTunes library.
Apparently there’s some market research that shows consumers would gobble up the iPods and iPhones — that is those of you who don’t already have them — if access to the massive music library was part of the purchase, the Financial Times says.
It’s similar to a plan Nokia announced in December with Universal Music. So far, Apple isn’t giving enough to the music industry to cut the deal so expect to continue with the separate downloads. What a drag.
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